The Power Of Indie Platforms

power of indie platforms

“I don’t think you’re dark enough for young adult. If you’re going to submit this book to this agent, I would make it a middle-grade novel.” I considered this an immense compliment. An author friend and I were chatting about what often sells in young adult fiction today. Angst, darkness, often it’s overly-sexualized themes. Yeah, I wouldn’t fit in that world.

A few days after this conversation, my friend Sarah Delena White gave me an ARC (Advanced Review Copy) of her beautiful book, Halayda. Pre-order it here. I am about at chapter 18, and it’s magical and uplifting. While it deals with blood, violence, war, and death, at the same time it manages to be fun, positive, hopeful, funny, uplifting. There is “more light than darkness,” as one of my poems says.

The love scenes are relatable, enviable, and adorable.

And it’s incredibly Sarah.

I’ll save more for a full review when I finish it, but what struck me most about this book are these two things:

  • It’s young adult
  • And it’s exactly the opposite of what the agents say they are looking for in young adult books, except for the steam punk and fantasy themes

I know Sarah well. I know her love of tea, blankets, fairies, and solid love stories. I know her style of adulting and know that there is a place for it in the world. This book could not have made me happier. It was like sitting down and spending 3 hours over hot tea talking to a dear friend. I know she doesn’t believe you have to be dark and hopelessly confused in order to be a young adult, neither do you have to write dark and were-wolf-like novels in order to find your audience. (Though if she did tackle something dark and werewolf-like, she would redeem it).

Let’s take a break from books for a moment.

I love Lindsey Stirling’s violin version of Leonard Cohen’s Hallelujah. But I only today saw the youtube video of it.

At the end of the video, Lindsey Stirling says something very interesting. She mentions a time in her life where she didn’t think anyone could see her for who she was, see the beauty in her. (She was told at American Idol auditions that there is not much of a market for what she does). Then she talks about how we, her listeners, might be feeling the same way. “There is one person who can see the beauty in us, and that is our Lord and Savior, Jesus Christ.”

Now these words may have surprised some of her fans. Lindsey doesn’t make every video she makes about the Gospel of her Savior. Something that struck me right in the heart today is the only way Lindsey Stirling could have the kind of platform she has and do what she did in that video is if she made her own way. In a completely secular world, she would not be able to choose to give her message of faith whenever she chooses. In a Christian music world, her music would likely have been sanitized and christianized to the point that it wasn’t really Lindsey. Again, it would probably have been “what the industry wanted.” In this Christianized sub-culture, Lindsey would like not have reached the audience she was able to reach with her Hallelujah video, because people who view themselves as secular and non-faith people don’t subscribe to the what the Christian sub-culture’s industry puts out. Like my friend Sarah, she was just being herself.

These thoughts overwhelmed me this morning. Peter Hollens was singing with his wife Evynne on their self-made youtube channels. Lindsey was playing Leonard Cohen’s Hallelujah and speaking out with her voice and faith. My husband is finding a local fandom and audience for doing what he loves to do—drone videography. I feel like celebrating all things self-made and self-marketed today. All the indie music artists and authors who said they weren’t going to fit in. Who believed their message was important and unique even though it wasn’t industry standard. Today more than ever, those with a unique voice, style, or message have the chance to build a platform, and, more than ever, I believe their voice is needed.

One thing is sure. The world needs more Lindsey Stirlings, Peter Hollens, Butler families, and Sarah Whites. Maybe what the young adult world needs is not more angst and darkness, but more hope and faith.

“Fairy tales are more than true – not because they tell us dragons exist, but because they tell us dragons can be beaten.”~ G. K. Chesterton, writer

5 thoughts on “The Power Of Indie Platforms”

  1. This article is such a breath of fresh air! I love YA, but I can only read it sometimes–when I can handle the angst. I also know that I won’t be letting my kids read most of it precisely because of the overly sexual themes, the breathless lust, the humanism.

    I’m writing a YA paranormal romance trilogy that probably hits the market pretty squarely, with one difference: I wanted to show what real love looks like. In a genre where Christian Gray and Edward Cullen are held up as totes hot catches for lonely girls, I wanted a monster who not only knows he is a monster, but is willing to die to his monster side, over and over, for the sake of the girl he loves. And the girl has to learn to respect the heck out of him for it. She finds that her own fangirl obsession with monster men is just as dangerous as everybody knows it is.

    I think the genre needs more common sense, more reality in relationships. Especially when it comes to the monsters.

    1. I love this comment!! Last bit made me laugh. I can’t wait to check out your own, unique YA!! Thanks for reading.

  2. My daughter (15) and I are both writing for the YA fantasy audience but the books are anything but dark and twisted. I have wondered if they have a prayer in this culture, but I know how often we have looked for good books and found the shelf wanting. We both have a way to go before our works are ready to share (rewrites, edits, killing the passive voice, etc) but your post is an encouragement to not be discouraged and keep writing.

    1. Yay! That makes me so happy!! Power to the writers, to the individual voices. Please let me know as soon as you are wanting to share what you have with bloggers. Love this comment. 🙂 Also, I’m loving these teen/parent duos that are working on books! This is the second time I’ve heard of that and it makes me happy.

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